Good User Experience
starts  with the right questions

Understand your users

Don't build your roadmap based on what you think, build it based on what users think. And the only way to know it, is to ask them.

Stop building products no one needs

User feedback will help you prioritizing projects and choosing only those features that bring real value. You’ll get stronger arguments with stakeholders discussions.

Learn strengths and weakness of your product

What do you need to improve so customer chose you over competition? Know most lovable features and area for improvement.

Build - Measure - Learn

User research is a first step to implementing learning process into your organization. Experiment, gather feedback and iterate based on actual results.

You’ll learn most important answers:

  • What’s the overall satisfaction level?
  • What is stopping users from signing up?
  • Why your onboarding fails?
  • Why users are dropping after free trial?
  • Has your product reached product-market fit?
  • What further usability study should you run?
  • Is product easy to use? Are all features user friendly?
  • How to prioritize roadmap and experiments?

Startquestion - the one tool to collect and analyze user voice through easy and powerful surveys.

Ask as you like - via website or e-mail

Run targeted surveys on any page or run a transactional survey - sending e-mail after key product events.

One code to rule them all

You can run your own research at any time, without help from IT or external agency. Time from idea to first answer could be as short as few minutes.
The only you need is one-time installation of Startquestion script on your website and you’re good to go!

Laser-sharp targeting criteria based on user attributes or site behavior

Publish your survey using information about visited pages, time on site or javascript rules. Ask only trial or paid users or send NPS surveys after user has churned.

Integrate with your Product Stack

Send surveys based on custom events, send results to your database or CRM, share interesting feedback on Slack. Configure it once and let automation do the heavy lifting.

What our users say

Startquestion allowed us to guarantee the anonymity of the survey. The ability to automatically send reminders to complete the survey helped us in collecting the results - without them we would certainly not have achieved such a high response rate.

Sebastian Srebnicki
Project Manager @ innogy

The feedback that comes from surveys placed directly on the website is much more refined and specific. We’re asking the users about the experience here and now, so they remember it perfectly and are willing to leave extensive comments about it.

Krzysztof Gabruk
Customer Experience Chapter Leader @ Santander Bank

We knew that the key to the success of the Voice of Customer project is the integration of the company's internal systems with the online research software.
We choose Startquestion as the research tool and the first experiences turned out to be so encouraging that Medicover decided to transfer all the conducted research to this platform.

Beata Dąbrowska
Medicover Poland

In Startquestion I found what I later strived for while developing my company - on the one hand, taking care of solid and safe technological foundations, and on the other, listening to the needs, engaging customers in product development and focusing on solving problems.

Paweł Owczarek
FRIS Creator, Managing Partner

How to run
Product Surveys?

Startquestion recommends two most popular ways of capturing product related feedback from your users:

Survey sent to e-mail

  • automatic transactional campaign to users that performed any action (eg. signed up for trial)
  • automatic reminders to boost response rates
  • ready to use product survey templates
  • customization of invitation template and survey URL
  • automated results sending to other tools like your CRM app

Survey displayed on your website

  • in-context real-time feedback
  • super fast implementation and start
  • high response rate
  • deciding who and where to ask
  • automated results sending to other tools like your CRM app
Learn more about website surveys

Create perfect product,
one that your customers won’t be able to live without

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