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Reasons for not using web to book on MakeMyTrip?

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Reasons for not using web to book on MakeMyTrip

Explore the reasons behind the decline in web bookings on MakeMyTrip and gain insights to enhance the user experience and bridge the gap between the app and web platforms.

1. What is your age?

2. Which of the following features do you find lacking in the web version of MakeMyTrip?

3. If you don't use the web version of MakeMyTrip, what alternative platform do you prefer for booking?

4. How often do you travel for leisure purposes?

5. Which of the following factors contribute to your preference for using mobile apps for booking?

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6. What improvements would encourage you to start using the web version of MakeMyTrip?

7. Do you find the mobile app of MakeMyTrip more reliable than the web version?

8. Which of the following types of trips do you usually book?

9. What specific difficulties or issues have you encountered while using the web version of MakeMyTrip?

10. Are you aware of all the features available on the web version of MakeMyTrip?

11. Which of the following travel apps do you currently use for booking purposes?

12. What additional features or functionalities would you like to see in the web version of MakeMyTrip?

13. Do you feel more comfortable using apps for transactions than websites?

14. Which of the following factors discourage you from using the web version of MakeMyTrip?

15. If you have used both the app and web version of MakeMyTrip, please share your experience and highlight the differences you observed.

16. What is your primary device for accessing the internet?

17. Which of the following concerns do you have regarding the security of online transactions?

18. Do you think the web version of MakeMyTrip is missing any essential features that the app offers?

19. Would you be more inclined to use the web version of MakeMyTrip if it offered exclusive discounts or perks?

20. Which of the following platforms do you primarily use for interacting with businesses?

Exploring the Reasons Behind the Decline in Web Bookings on MakeMyTrip

In today's digital age, where mobile apps dominate the market, it's crucial for businesses to understand the reasons why users are not utilizing their web platforms as much as their apps. This survey aims to shed light on why people are not using the web version of MakeMyTrip to book their travel needs.

Category: User Experience

MakeMyTrip, a leading travel platform, provides both a mobile app and a web version for users to book flights, hotels, holiday packages, bus tickets, and train tickets. Despite offering a comprehensive web platform, there seems to be a shift towards app-based bookings. By conducting this survey, the goal is to gain valuable insights into the user preferences and challenges associated with MakeMyTrip's web platform.

The survey comprises a series of questions designed to elicit responses about user demographics, usage patterns, preferences, and the perceived limitations of the web version compared to the app. The questions are carefully curated to cover a range of aspects, including ease of use, features, reliability, competitiveness, and security.

Participants will have the opportunity to choose their responses from predefined options, providing valuable quantitative data. Furthermore, open-ended questions encourage participants to express their thoughts and suggestions, offering qualitative insights to supplement the survey data.

The survey findings will serve as a basis for identifying the key areas of improvement for MakeMyTrip's web version. By addressing the concerns and preferences highlighted by users, MakeMyTrip can enhance the user experience and bridge the gap between the app and web platforms.

In conclusion, this survey delves into the reasons behind the decline in web bookings on MakeMyTrip. By understanding the user perspective, MakeMyTrip can adapt and optimize their web platform to meet the evolving needs and preferences of users. Stay tuned for the survey results, as they will provide valuable insights for MakeMyTrip to enhance their overall user experience and regain the lost ground in web bookings.