Unveiling Consumer Preferences: Survey on Purchasing Behavior Towards Nike Brand
In the realm of retail, understanding consumer behavior is crucial for brands like Nike. This survey delves into the willingness of consumers to purchase Nike products at a lower price point with a slight compromise on quality. With questions ranging from brand loyalty to the importance of product quality, participants are asked to provide insights into their purchasing decisions. The survey seeks to uncover whether the allure of a discounted Nike item is enough to sway consumers from other competing brands. The findings of this study will provide valuable insight for businesses in the fashion industry looking to optimize their pricing strategy and product offerings to cater to consumer preferences. From brand reputation to price sensitivity, this survey aims to shed light on the factors shaping consumer perceptions and purchasing decisions. The data collected will serve as a valuable tool for marketing teams seeking to tailor their strategies to meet consumer demands in today's competitive marketplace.