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Pop-Up: Ideas for New Products

There is no more effective solution than listening to your customers’ voices with convenient and easy-to-implement online pop-up surveys.

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Product development constantly balances the designer’s vision and the client’s expectations. How do you check if the proposed solutions match the market needs?

Why is it worth collecting valuable customer opinions?

No business has an unlimited budget. Introducing new products and solutions to the market requires a thorough examination of the needs and expectations of customers.

By asking for customer feedback on new features, you are showing your users that:

  • You care about customer satisfaction,
  • By developing new features of your products, you put their usability and value for your customers first.

Thanks to this, you improve the image of the brand in the eyes of its recipients, but not only. Listening to the voice of the market saves your employees time and optimizes your budget.

How to prepare an effective survey to collect customer ideas?

A good customer opinion survey does not complicate the lives of consumers. It only improves them. The same goes for the form to collect customer ideas itself. A simple open question/request to share your comments will work very well. It can sound like, for example: If you could add one function to our website that would significantly improve your work, what would it be?

You don’t need much to start collecting customer feedback and take appropriate steps to increase their satisfaction and brand loyalty.

We have been trusted by over 5,000 clients:

We are recommended by:

We use Startquestion surveys to collect satisfaction metrics such as Net Promoter Score, measure our processes’ ease of use, and conduct UX research. The collected data allows us to set priorities for changes. At this point, it fully meets our needs, and what’s more – we are trying out more advanced applications, such as an integration with the transaction system. We recommend Startquestion as a user-friendly and flexible tool.


Krzysztof Gabruk

Customer Experience Chapter Leader at Santander Bank Poland

Startquestion allows us to take better care of the high level of service for our entire network. We use it to research our products, brand image, and service. The results help us to improve the quality of customer service because we know that the success of our business depends mainly on the people. This software allows us to easily verify both what customers think about our product and how they find out about us.

Ewa Minda-Korczak

Marketing Manager of Telepizza Poland

Among the possibilities the Startquestion software offers, we appreciate the most easily creating conditional questions, placing surveys in the company domain, and adjusting the layout to our specific needs. The ability to create subaccounts enables multiple experts to collaborate with ease and view research results simultaneously, greatly simplifying our research process.


Krzysztof Gabruk

Customer Experience Chapter Leader at Santander Bank Poland