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Survey Research Invitation Template

A survey invitation is the easiest way to obtain helpful information from a selected target group.

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A simple widget on the website will help you to invite others to your research, for example:

  • customers – to evaluate a new feature on the website,
  • users- to verify the offer,
  • website visitors – to learn about their needs and clash their expectations with the company’s offer.

Research invitation as a pop-up on the website

The main advantages of inviting to the research with usage of pop-up website survey are:

  • low cost of publishing the survey on the website
  • easy access to a large group of potential respondents
  • the ability to change the content and appearance of the invitation and adapt them to the needs of the company
  • gathering all respondents in one place.

Ready template of the invitation to the test

A ready-made invitation template prepared by experts can be placed on any number of subpages and anywhere on the page. The survey can be displayed on the right or left, in the top and bottom corners, and even in the centre of the page. The invitation to the research can be displayed to all users or only to those meeting certain criteria, e.g., specific groups of clients. You can change all settings in the Startquestion panel without needing to change the website code and involve an IT specialist.

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We use Startquestion surveys to collect satisfaction metrics such as Net Promoter Score, measure our processes’ ease of use, and conduct UX research. The collected data allows us to set priorities for changes. At this point, it fully meets our needs, and what’s more – we are trying out more advanced applications, such as an integration with the transaction system. We recommend Startquestion as a user-friendly and flexible tool.


Krzysztof Gabruk

Customer Experience Chapter Leader at Santander Bank Poland

Startquestion allows us to take better care of the high level of service for our entire network. We use it to research our products, brand image, and service. The results help us to improve the quality of customer service because we know that the success of our business depends mainly on the people. This software allows us to easily verify both what customers think about our product and how they find out about us.

Ewa Minda-Korczak

Marketing Manager of Telepizza Poland

Among the possibilities the Startquestion software offers, we appreciate the most easily creating conditional questions, placing surveys in the company domain, and adjusting the layout to our specific needs. The ability to create subaccounts enables multiple experts to collaborate with ease and view research results simultaneously, greatly simplifying our research process.


Krzysztof Gabruk

Customer Experience Chapter Leader at Santander Bank Poland