Learn how to improve conversion

Instead of brainstorming why users are not finalizing transactions, ask them about it.

Understand behavior and user motivation

Google Analytics data won’t tell you, why users of your store behavior in certain way and what motivates their actions. You can only learn this by asking them. Online surveys are cheapest and fastest way to do it.

Know strenghts and weak points
of your offers

Understand what drives users towards purchase, so you can promote and improve right features. Discover roadblocks on coversion paths, by placing surveys on key moments. Implement right changes before users switch to competitors.

Find answers to those most common
e-commerce questions:

  • How users rate overall buying experience?
  • How visitors discovered your store?
  • Why users are dropping your shopping cart?
  • Were they able to find all required information?
  • How was the unboxing experience?
  • Was customer support fast & helpful?

Startquestion gives you complete set of tools
to get insights from users both on- and off-site:

Complete control over look & feel

You decide where and to who your surveys should be deployed and how should it look. Personalize questions and invitations to get higher response rates, by providing your user unique experience.

Fast and easy setup

Just place a script on your site once and then run your surveys from Startquestion without a need to engage your IT team. You can get from idea to significant results in a matter of hours!

Rich targeting options

Choose to run your research on all users or just a segment. Startquestion gives you freedom in defining targeting criteria for website users and e-mail collection.

Website or e-mail surveys

Send automatic email after transaction, implement survey component to your confirmation email or display surveys on the website. We’ll help you chose right solution for given problem.

Integration with CRM, e-mail marketing and other apps.

Send survey results automaticallu to your CRM and other tools you use. Startquestion natively connects with:  Zapier, Google Analytics, Salesmanago, or Zendesk.
Your feedback can go directly to people responsible for part of experience mentioned by your users.

Report insights to your team

Asking users doesn’t make sense, if you won’t implement any changes based on this feedback. And the more people see this feedback, the more likely it’s going to happen.
Automate this process, so insight can reach all stakeholders in your organization.

What our users say

Startquestion allowed us to guarantee the anonymity of the survey. The ability to automatically send reminders to complete the survey helped us in collecting the results - without them we would certainly not have achieved such a high response rate.

Sebastian Srebnicki
Project Manager @ innogy

The feedback that comes from surveys placed directly on the website is much more refined and specific. We’re asking the users about the experience here and now, so they remember it perfectly and are willing to leave extensive comments about it.

Krzysztof Gabruk
Customer Experience Chapter Leader @ Santander Bank

We knew that the key to the success of the Voice of Customer project is the integration of the company's internal systems with the online research software.
We choose Startquestion as the research tool and the first experiences turned out to be so encouraging that Medicover decided to transfer all the conducted research to this platform.

Beata Dąbrowska
Medicover Poland

In Startquestion I found what I later strived for while developing my company - on the one hand, taking care of solid and safe technological foundations, and on the other, listening to the needs, engaging customers in product development and focusing on solving problems.

Paweł Owczarek
FRIS Creator, Managing Partner

How to run most effective e-commerce surveys?

Startquestion recommends two most popular ways of capturing e-commerce related feedback from your users:

Survey displayed on your website

  • in-context real-time feedback
  • super fast implementation and start
  • high response rate
  • deciding who and where to ask
  • automated results sending to other tools like your CRM app
Learn more about website surveys

Survey sent to e-mail

  • automatic transactional campaign to users that performed any action (eg. signed up for trial)
  • automatic reminders to boost response rates
  • ready to use product survey templates
  • customization of invitation template and survey URL
  • automated results sending to other tools like your CRM app

Increase your revenue and build loyal users
for your e-commerce site

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